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AI Avatar Video Series for the Erbacher Wiesenmarkt

Four short reels with the company avatar Bettina Broßler.

To promote the Erbacher Wiesenmarkt event, we created a short, attention-grabbing video series with the company avatar Bettina Broßler. The reels inform, invite and guide visitors to the fair stand with clear, concise messages.

A digital brand avatar makes event communication recognizable, personal and easy to adapt.

01 Task
An event like the Erbacher Wiesenmarkt needs recognizable communication across several motifs. The messages had to feel personal, be quick to produce and still remain consistent in tone, visual style and brand presence.
02 Solution

Sauer Marketing developed a four-part reel series with the digital company avatar Bettina Broßler. The avatar speaks directly to camera and communicates the key event messages in short, clear clips: invitation, location at the fair, promotional price and the request to bring a floor plan or simple sketch for a concrete kitchen offer.

Using an AI avatar made it possible to adjust the copy flexibly and optimize multiple versions without reshooting every motif. The result is a consistent social-media video sequence that feels personal while being produced efficiently.

03 Result
The four reels form a compact communication sequence for event promotion: inviting, informative and close to the brand. The company avatar Bettina Broßler makes the messages personal, while the modular production enables quick adjustments and clear variants.

More work for Broßler

Any questions?

Here is how to reach your personal point of contact

Your point of contact: Christian Sauer

Phone: +49 171 304 3346

Email: christian@sauer.marketing