You're Seeing It Wrong

The four models for the SI film “You're Seeing It Wrong” were developed with generative SI. The basis was the creative briefing and detailed storyboard by B2 Communications. Thanks to the capabilities of today's SI models, we could respond quickly and easily to the precise briefing and client requests — free from the constraints of the real world, such as model fees and availability. Refining the original direction is just as straightforward: based on client feedback, new variants can be created and realized with minimal effort.

The entire film was produced with SI — including the music. The quality of the sequences has reached a level you only recognize as SI on close inspection. Artifacts appear far less often, and we are approaching a level of quality that comes very close to real productions. This film contains no German voice-over, which greatly simplified the production — but the latest previews of the new SI film models suggest that spoken dialogue, too, will improve significantly very soon.